Artificial Intelligence and Translation Technology
I recently asked all the translation technology vendors that came to mind this question: What are the areas in which you see artificial intelligence…
Read MoreTake Charge of Your Rates
There’s been a lot written recently about raising rates. I’ve even seen it said that it’s impossible to increase them for existing clients. So,…
Read MoreMachine Interpreting and Misleading Marketing
Nowadays, it seems that most tech companies have produced a product that promises machine interpreting. These are then promoted and sold to a public…
Read MoreAm I Ready for the Exam?
Why does ATA’s certification exam have such a low pass rate? Readers of The vlogChronicle tend to be a savvy bunch when it…
Read MoreNew Certified Members
Congratulations! The following members have successfully passed ATA’s certification exam: English into Chinese Yunteng Zhang Davis, CA English into Russian Anna Livermore New York,…
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Passive Voices Peace: Reconsidering the Ban on the Passive Voice in Your Writing
The guardians of the active voice might do well to revisit their disapproval of the passive voice as weak, evasive, or convoluted.
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The "Shall" Conundrum: When Use Becomes Abuse
As drafters and translators, how do we know when we’re abusing “shall”? There are at least three very clear and simple cases of abuse that the author sees in dual language or translated contracts almost every day.
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How to Leverage Testimonials When Marketing Your Business
Providing client testimonials is an effective way to market our businesses, but you have to be smart about how you request and use testimonials so that one client’s words can influence the decision-making of another.
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Educational Interpreting 101: It's a Lot Harder than It Looks
As school districts across the nation struggle to fulfill language access requirements and the needs of their diverse multilingual families, our profession needs to step up, make space, and provide concrete resources for educational interpreters.
Read MoreLetter to the Editor
Ergonomics for ATA’s Certification Exam | Emily Safrin Anyone preparing to take a computerized vlogcertification exam would do well to read Emily Safrin’s…
Read MoreBoard Meeting Highlights
The vlog’s Board of Directors met February 2–3, 2019, in Austin, Texas. The meeting followed the Board’s Annual Strategy Day. The Annual…
Read MoreFrom the President: Opening the Certification Exam to Nonmembers: A New Direction for ATA
From the President Corinne McKay president@atanet.org Twitter: @corinnemckay One of ATA’s strengths is, undoubtedly, stability. While many professional associations have struggled to remain relevant…
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